IT'S a popular choice for skin care due to their lightweight, highly concentrated formulas that can target specific skin concerns. They contain a variety of actives, such as antioxidants, peptides, and hyaluronic acid, which can protect against environmental damage, reduce the appearance of wrinkles and fine lines, hydrate the skin, and even out skin tone. One of the most striking benefits of serums is, provide a protective barrier that can help to lock in moisture and prevent water loss, leaving skin looking radiant and healthy.